Is there a soft edge in business? (article 3, teamwork)

December 28, 2015 Look up the word teamwork in your Google search engine, 66.8 million results come up, Key in teamwork in the workplace and the number is reduced to 25.5 million. What if you looked up teamwork for your workplace how many results would come up? Most likely there would be as many as […]

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BECO Music Group LLC (White Paper)

  BECO Music Group LLC Abstract                                                                                                  The purpose of this document is to present the core elements and requirements of a Business plan, it is the writers intent to submit the content as perspective on paper, verses a road map to success. BECO LLC. A “start up” business? There are certain elements, which are core […]

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Is there a soft edge in business? (Article 2, The story)

December 14,2015 Whats your story? In my previous post regarding the soft edge we discussed trust, and the effect (positive or negative) it can have on customer experience. Today I’d like to discuss the story, (brand and market message) from Rich Karlgaard’ book, published Jossey-Bass 2014 named the Soft Edge, where great companies find lasting […]

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Is there a soft edge in business (Article 1, the Customer)

  December 8,2015   Is there a soft edge in business? (Article 1 the customer) Rich Karlgaard wrote a book (Published Jossey-Bass 2014) named the Soft Edge, where great companies find lasting success. Karlgaard evaluated several companies in varying industries and found that they all have one thing in common; they leverage their core values […]

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Business Plan Executive Summary

Executive Summary In recent years, obstacle races have gone from extreme to mainstream. Running USA estimates that the popularity of non-traditional running events in this country drew a record 4 million participants in 2013, surpassing the record 2.5 million finishers of both the half-marathon and marathon combined last year. The non-traditional events are growing exponentially […]

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The cloud as a sales channel

October 29,2015    1) Background Today technology plays an important role in the success of many enterprises, and across many industries, by; Adding convenience, product options and information to retail transactions Establishing unrestricted geographic boundaries Deploying target market segmentationEstablishing rules of the game on a per transaction basis In 2014 Motor vehicle and Parts Dealers accounted […]

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Customer Experience

October 30,2015 Grand central station NY, it delivers a customer experience 750,000 a day, one customer at a time. Recognizing that customer experience is one of the key drivers for business growth, many small & medium companies have enlisted the help of professionals to help them improve their customer experiences. Likewise, many companies recognize that […]

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